Wednesday, September 2, 2020

“Poor People would be better off if they had fewer children to feed and clothe”. Essay Essays

â€Å"Poor People would be in an ideal situation in the event that they had less kids to take care of and clothe†. Exposition Essays â€Å"Poor People would be in an ideal situation in the event that they had less kids to take care of and clothe†. Exposition Essay â€Å"Poor People would be in an ideal situation in the event that they had less kids to take care of and clothe†. Exposition Essay â€Å"Poor Peoples would be in an ideal situation in the event that they had less children to take care of and clothe† . The competency of the hapless in rise uping children will ever be an impression of worry in each general public. quite in the Caribbean part. Tragically. we experience the ill effects of various financial and cultural formative issues which goes back as far to the issue of independency from our frontier regions with the rejection of some Gallic Caribbean states, for example, ; Martinique. Guadeloupe. St. Martin and British Virgin Islands. In any case. most states are tormented with the fiend of joblessness civility of the fluctuating financial framework known to mankind at huge and in the West. Most states other than experience the ill effects of encephalon channel reclaiming to the moderate monetary framework. For every general public to be practically contemplated. one needs to go past the surface and dismember the situation. as cells are to the natural structure so are individuals to the general public/express that we live in. henceforth the significance of populace surveies in oc curring out issues that plague the general public. further taking us to the subject of treatment and rating today which is â€Å" Poor individuals would be in an ideal situation in the event that they had less children to take care of and clothe† . There is no vulnerability in my mind that this announcement is so real. Poor by definition offices holding little or no cash. products or organizations of help. In this way on the off chance that I was hapless and I had less dependants to stress over I would be in an ideal situation holding less children to take care of and attire. furthermore, on the off chance that I should take the independence of pulling your inventiveness to the universe of holding the obligation to other than direct various children to class and gracefully them with mechanical advancements†¦ hapless individuals are 120 % happier in the event that they had less obligation. The rich by the by. make non suffer from the achings of holding exorbitantly much children or unreasonably little in light of the fact that in piece they can last this scrape. For this impression of reaction. the creator will pull cognizance from the Malthusian hypothesis what's more the Neo †Malthusian and Marxist hypothesis. yet, f or the time being permit us focus a spot on the Mathus political direction and how viable it is on the rating of the populace developing and propensities. Thomas Malthus. the laminitis of this hypothesis proposes that if the populace keeps on turning rapidly. so the impacts would be harming. he brought up this in his praised treatise. He expresses that the populace increments in geometric extents ( 2. 4. 6. 8 ) while the supplement assets accessible for them would simply increment numerically I. nutrient E 1. 2. 3†¦ in basic words if the human populace was â€Å"allowed† to increment at a quicker rate than the supplement gracefully. a point would come when supplement beginnings couldn’t back up the turning populace. Malthus in his idea questioned the innovativeness of world and designing and despite the fact that his hypothesis is non accurately erroneous it doesn’t needfully suit the Caribbean position. Food and array are accessible yes. be that as it may, do we as a whole have the money to purchase these merchandise to do life agreeable? Further taking us to accepting of Karl Marx who is hellfire set on that it is the disparity of the supposition classification that causes poverty. hunger. offense and yearning. This would be comprehended if just possibilities were given to others and non simply those with riches going through their venas ; this hypothesis fits in to the Caribbean culture today. The conclusion would be the government officials and the individuals who are separated of huge associations. These are the individuals whose children are in an ideal situation throughout everyday life and they other than get overwhelming prizes and they perform less oppressive work. Contrasted with the in the middle of class and lower laborers. who work for such uncalled for remunerations. Subsequently taking to the underdevelopment of the down and out and certain populace inclinations, for example, the overwhelming movement degrees in each state. This farther prompts the loss of human improvement in light of the fact that the individuals who leave their place states for better occupation possibilities and advancements in life measures leave a spread in the general public which the specialists needs to make full. bing more. The issue of offense and variation in the general public can be identified with keeping hapless down confirmations and broken spots. especially adolescent wrongdoing. The creator willingly volunteered to quantify these findings and to the degree at which they are valid a nd I ran over a family in my locale who can be considered as hapless. This family unit life in one 2 resting room house. with an outside restroom and kitchen has 35 individuals populating in it. In this family unit there are 2 individuals more than 60 mature ages old. their 4 children and their children’s numerous children. Each child has no under 5 children and to include every one of them are without male guardians. as they have would not take up their obligations. It is dismal to express that these sisters have non gotten a guidance higher than an auxiliary degree. thus they are for all intents and purposes jobless with the rejection of one sister who is a residential associate. They are other than populating without power and running H2O. We were approached to gauge the populace according to advancement. How unequivocally improvement is conceivable when encircled in situation, for example, these? In many occasions, for example, these. the children like the 1s in my locale will plug up go forthing school and history will emphasize itself. other condition of affairss, for example, deviant conduct and high school incubation will other than revolve crazy taking to an uneffective society brimming with dead people. who will just at long last burden the financial framework. increment in income improvement to back up open help frameworks. a low GDP rate. expansion in condemnable exercises and even rashly expires. The wellbeing consideration of these less lucky are other than at intrigue. As people how might we stop the on-going wretchedness of an overpopulated society. offense and deviation. health consideration needs. encephalon channel. yearning and the expository cadence of joblessness? Well there are a few association which tries to help the hapless, for example, UNICEF and Food for the hapless. who are ever present when common disasters ( typhoons. quakes. vents ) unleashes disorder in states. orphanhoods and in the occurrence of critical requests and truly tested. In Jamaica there is other than the PATH plan which was organized to help kids who are heading out to class. students on this arrangement get a month to month allowance. health consideration and tiffin at school. a huge guide to most. Other than. in the event that they exceed expectations scholastically. they are granted grants to go on their locale guidance. Presently back to Malthus. who has his answer which takes the signifier of good restriction. The utilization of using conception prevention techniques ( contraceptives/rubbers ) or just only keeping away from sexual movement until one is prepared genuinely and monetarily. gaining wedded more established. dispersing children and holding less children. These techniques when joined will turn the turning populace and make progressively beneficial people. the hapless would have the option to exploit the guide they are having and they will so have the option to obtain a strong occupation which will help them to go less reliant on the general public to take consideration of them. in this way hapless individuals would be in an ideal situation on the grounds that in piece they wouldn’t be hapless again.

Saturday, August 22, 2020

Mcarthur Vitamin D Milk Essay

A. 1. McArthur Farm Grove is situated in the Port Saint Lucie, South Florida where the atmosphere is tropical with normal precipitation, this causes the standard soil creation comprising of rock, sand and mud. Shapeflies territory has been made in South Florida, helping cultivating circumstances. 2. McArthur ranches comprise of 8,500 cows, claimed by a huge corporate homestead with a work power of average ranch representatives. 3. McArthur bovines are taken care of waste milk, that contains little mastitis. For this situation all microscopic organisms should be murdered so the dairy animals will expend great milk. B. 1. McArthur Milk was first delivered in 1929 by Neville McArthur who made his own dairy with the produce of his own 20 cows. After some time, from Vero Beach to the Florida Keys, Neville McArthur picked up the trust and faithfulness of numerous families. 2. McArthur Milk is critical to our region’s economy , being the main brand of journal items in South Florida. In spite of the fact that McArthur milk assumes a fundamental job in our economy, it is 3.Market for McArthur isn't just in the United States yet the Caribbean Islands and Central America. McArthur brand milk supplies to many significant business, for example, Abaco Market, Publix, and Rams Supercenter just to give some examples. C. 1. Big hauler trucks are stacked with McArthur Milk to ship the milk while keeping it cool. Temperatures of the milk can not ascend past 44 degrees F when checked or, more than likely the whole heap of which the milk is in will be destroyed. Trucks which transept the milk likewise must be cleaned like clockwork. A quality of purifying the milk is utilization of the Calf Milk Pasteurizer, a gadget which carries the milk to a temperature of 162 degrees F at that point cools it. 2. The biggest market for McArthur Milk is in South Florida. D. 1. The kind of pictures communicated from McAuthor milk are ones that is ideal for everybody. For instance an Advertisement for McArthur milk created one year prior by Grant Baird centers around youngsters who go about as though they are adults and regardless of what their family size is the McAuthor milk is great. The language communicated is PG, so everybody can relate with this rules. 2. The attributes of the focused on advertise are families just as single people, both youthful and old. Kids are convinced by the flavors promoted while grown-ups and senior residents are focused with the family commercial communicated. 3. A component of the pressing that bunches a feeling of the market for the item is the Vitamin D name set on the bundling of the sleeve name. This gets buyers for the advantages of sustenance in the milk.

Friday, August 21, 2020

Public Health of the Developing Country of South Africa Essay Example for Free

General Health of the Developing Country of South Africa Essay Unique Studies and insights have put the expense of one year prerequisite of standard fundamental medications required for the treatment of AIDS at $ 4000 to $ 6000 in creating nations like South Africa. This cost puts the drugs out of the span of a large portion of the individuals tainted by HIV in the creating nations. So as to make the prescriptions accessible to all the penniless individuals the expense ought to have been at any rate 95 percent less. The excessive cost is a result of the expense of the licenses. The medications secured by the protected innovation rights were required to treat sicknesses like Tuberculosis, notwithstanding the medicines of HIV/AIDS. Such medications additionally included Hepatitis-B Vaccine. There has been a constant analysis by the social activists and other general wellbeing relationship, of the activity by the World Trade Organization in making the creating nations actualize the Trade-Related Aspects of Intellectual Property Rights (TRIPS) Agreement which manages the security of Intellectual Property rights identifying with the basic medications. They have additionally been denouncing the disposition of the worldwide organizations in enjoying over the top campaigning to demand the execution of the IP rights insurance which will have the impact of upgrading their income by charging extravagant costs for the medications and for putting the basic medications and medicinal services past the moderateness of scores of individuals in the creating countries including South Africa. Anyway under such conditions the connection between the administration of South Africa and the worldwide pharmaceutical organizations had not been a helpful one †on account of the usage of the arrangements of TRIPS Agreement. On the choice of the South African Government to pass the Medicines and Related Substances Amendment Act in the year 1997, 39 medication organizations joined to start lawful activity against the administration. The request of the medication organizations is that the Act gave an excessive amount of opportunity of activity to the Health Minister and he acted past the genuine translation of TRIPS. It was the undertaking of South Africa to make life sparing medications accessible at reasonable costs. The nation needed to successfully use the mandatory permitting openings opened by TRIPS with the goal that the costs of the medications could be put under check. Be that as it may, since the activity of the administration represented a risk to the acquiring limit of the worldwide pharmaceutical organizations they went to the degree of going into suit with the legislature of South Africa. Presentation Excursions (Trade Related Aspects of Intellectual Property Rights) under the authority of the WTO were established to secure overall protected innovation rights. The understandings, administering increasingly broad protected innovation rights as well as those of the pharmaceutical business, are genuinely rigid causing numerous issues for creating nations particularly South Africa which is being assaulted by scourges which incorporates AIDS. As indicated by a factual overview by United Nations[1] 20 percent of the grown-up populace in South Africa tests positive for HIV. The effect of the ailment is with the end goal that the greater part a million kids have been proclaimed vagrants. It is additionally revealed that HIV/AIDS related sicknesses hope to decrease the normal future in South Africa by 20 years in the year 2010. Along these lines it very well may be gathered that the arrangement of treatment of HIV/AIDS in South Africa is a high need issue[2]. It has been fundamental for South Africa to dodge some portion of the TRIPS understandings with an end goal to ensure its population.â AIDS is taking extraordinary cost of the nation leaving families without guardians and medicinal services clinics absolutely unfit to adapt. The United States right now demands the TRIPS understanding being carefully clung to and appears to be not able, or reluctant, to figure out how to assist the creating countries with this issue. There have been a few endeavors made to help them in this regard, for instance necessary authorizing and equal estimating and these techniques will be analyzed in a later area. The arrangement of the TRIPS Agreement has been translated as one that was coercively presented by the creating nations against the complaint of a large number of the creating countries. The mechanical entryways (global and transnational organizations) have persuaded the legislatures of the created nations to interface the universal exchange with Intellectual Property Rights (IPR) so the modern progression of the creating nations would be shortened. This would naturally forestall impersonation of advancements and increment the profits on innovative work for the created nations. Syndication rights conceded under IPR were principally expected to dissuade the creating nations from progressing on the industrialization. In this manner TRIPS Agreement and the insurance of IPR have been utilized to guarantee the relative favorable position of the created nations as far as the mechanical turn of events. Under TRIPS nations like India, Brazil which fabricates nonexclusive drugs would not reserve the option to fare such medications with impact from 01 January 2005. This is so in spite of the way that the bringing in nations do have the individual licenses covering the medications. Explicitly the least creating nations have put a solid protection from the prerequisites of TRIPS particularly in the matter of allowing the security rights for the items and procedures. While creating nations were required to execute the arrangements inside one year of agreeing, the creating nations were given time until the year's end 2004. In the matter of insurance of privileges of pharmaceutical items the rent creating nations have been permitted to defer the execution of TRIPS Agreement arrangements till the year 2016. The characteristic with the arrangements of TRIPS is that it permits any nation to abrogate the patent right under certain particular conditions by utilizing the necessary permitting methodology. For example when there is a lack of medications or the costs of the medications are too high to even consider making them exorbitant the nation can abrogate the patent if the recommended strategies are followed. This arrangement of TRIPS assumes that all the nations do have the necessary assembling offices which empower them to utilize the arrangements to deliver conventional medications under unprecedented conditions. Be that as it may, shockingly a considerable lot of the creating and least creating nations don't gangs such offices, and thus they would be left with lack of such medications. Likewise they are additionally not permitted to import the generics from those nations that have them. Regardless these nations need more force and authoritative abilities to summon the TRIPS Agreement either because of the explanation that they don't have the expertise required to reengineer the medications or they dread authorizations from the US and the West[3]. Outings Agreement under WTO The TRIPS Agreement is regularly thought of as one of the three â€Å"pillars† of the WTO (World Trade Organization), exchange merchandise and ventures being the other two.[4] Excursions, at first piece of GATT. Be that as it may, turning out to be a piece of the WTO brief, was established to guarantee that assurance of protected innovation rights was not, of itself, an impediment to exchange and to build participation between individuals. Under the TRIPS understanding every part state has a commitment to treat all other part states similarly. The WTO haggles among individuals and causes them to comprehend and do the principles and guidelines they have joined to. It additionally helps collaboration among individuals and goes about as a guard dog to guarantee that the understanding is clung to. Showcasing privileges of a patent, when previously applied for, are given for a time of 5 years or until the patent is at long last endorsed (whichever is the shorter period) however in any event, during this period individuals must agree to the principles and guidelines as set out in Articles 3 and 4. As a result of the idea of the understanding particularly as respects pharmaceuticals, it was concluded that base gauges could be utilized, the USA lean towards the better expectations however acknowledges the base as the creating scene doesn't have the ability to work to the better expectations right now. Open familiarity with the significant issue of AIDS and different infections has prompted the beliefâ (by the WTO) that wellbeing must, in the last investigation, precede understandings since the spread of AIDS can't be the sole obligation of one nation. In attempting to overcome any barrier between the pharmaceutical organizations and the creating countries, TRIPS has tried to unite the different sides by permitting expansions to drugs’ licenses however has additionally permitted some necessary authorizing. Article 3(a) under the TRIPS Agreement expresses that treatment of all individuals must be equal,â yet Article 3(b) is a get-out provision and Article 4(b) states that all individuals are equivalent, except if a †¦agreement was gone into before the WTO agreement.â However, the Council for TRIPS must be educated regarding any non-recognition of Article 3(a) under Article 3(b). The TRIPS Agreement guarantees that individuals release their duties to the World Intellectual Property Organization (WIPO). Some portion of the United Nations WIPO was set up in 1974 explicitly to coordinate universal bargains and understandings. The Paris Convention on Industrial Property and the Berne Convention on Copyright, two of the significant arrangements have been brought under the TRIPS umbrella.â The previous states that â€Å"members must conform to the commitments they have towards each other† and â€Å"nothing must substitute the method for such obligations†.â â However, as noted, there is a get-out provision in instances of crisis which must be recognized by individuals to the understandings. There is additionally an understanding that part nations screen each other for

Wednesday, June 3, 2020

Children and Violent Videos Essay - 275 Words

Children and Violent Videos (Essay Sample) Content: Studentà ¢Ã¢â€š ¬s Name:Instructorà ¢Ã¢â€š ¬s Name:Course:Date:Do children who watch/play violent videos for hours become physically and emotionally violent?Over the last few years, there has been a very heated debate in the courts, the house of senate, house of congress, and in the public domain. There are people who believe that watching violent videos and playing such games actually causes violent behaviors among the young people. Some other people are of the opinion that only playing video games does bring such behaviors. Lastly, another groups of people do believe and argue that only playing violent games does bring such behaviors rather than watching such videos.Although education does have a positive impact in a personà ¢Ã¢â€š ¬s life, it does not actually ensure success in their life. Success in life means attaining ones goals in life or becoming prosperous. One can achieve success through education but one does not necessarily need to be educated to become prosperous or attain their goals.Senator Jay Rockefeller was asked by Michael Venables why he had earlier suggested that there is a very close link between children watching violent videos and playing violent video games with developing violent behaviors. He replied that there had been some casual studies that pointed to the direction that watching and playing violent videos did have influence on the behavior of the young people. He said that over the last 28 years, he had been working for the people of West Virginia. In those years, he has interacted with several people and families (Rockefeller, 2013). He argued that he had several experiences that show that it does actually have influence on developing violent behaviors in the young people. He believes that there is enough evidence showing that there is an effect of watching such videos and playing game. However, he acknowledged that it is very hard to scientifically prove this, but he believed that the national academy of sc iences would work out a way to prove this.When playing the video games, the young people are actively involved. According to Bushman (2013) several researches that has been done in the world proves that actively involvement in or playing such games creates violent thoughts and ideas among these people. In most cases, they would want to associate with the characters who are in that game as well, more so their favorite ones. Some research, according to Bushman (2013) shows that watching and playing violent videos creates eye-hand condition. Although he acknowledges that non violent videos and games could also create similar eye-hand conditions. According to Bushman (2013) some of the reasons as to why people believe that there is nothing wrong with watching such violent videos is that they believe they have not killed anyone. Another reason is lack of understanding of personal characteristics as much as one does to biological characteristics, where he argued that people who watch the se videos and games do not understand the effects they have on their emotions but only look at the physical impact. He argued that the impact of watching and playing such video games has more if psychological impact than it has physical impact. The psychological impact is the one that could lead to the violence behaviors and activities when it becomes unmanageable.Studies done in the past have shown that video games are closely related to children becoming cognitively aggressive emotionally and in their behavior. The people who watch these videos and play such games become more positive towards violence and they develop the use of violent language and genres. In several schools, there have been reports those children who play violent video games are often more physically aggressive as compared to their counterparts who do not play or watch violent videos. A research in the effects of violent movie and videos came to a conclusion that watching these videos does have an effect in that it increases violence and aggressive behavior. A group of researchers reported that there was 49% increase in violent behavior among a group of people who were heavy television viewers of violent programs. From the research, there is less evidence that watching violent videos does lead to violence crime. However, violent behaviors are very common if the research is to go by. There is also a question of the difference in the impact of watching violent videos and playing violent video games. Some researchers argue that among of negative impact of playing games is more than that of watching videos.There has not been any scientific relationship between violent behaviors with watching violent movies and playing games. Chris Ferguson who is the chairman of the psychology and communication at the Texas AM International University said that he believes that there is no scientific relationship between watching violent videos and crime (Gardner, 2013). He said that if the government was cons idering reducing the amount of violence in movies and games was the wrong way which it could achieve a reduction of crime through. Laura Davies, who is an adolescence psychiatrist, said that the children were able to distinguish between reality and fantasy. She argued that these people would seldom do the things they do in fantasy, in reality (Gardner, 2013). As the kids grow older, they become more and more realistic about the difference between fantasy and reality. Both Ferguson and Laura were of the idea that parents bare the biggest responsibility when it comes to guiding the children. The parents should guide their children and advice them accordingly.Most of the research that has been done in the world on violent videos does not prove the cause of violence. In fact, the rates of crimes that have involved young people have been on a reduction since the year 1996. During the same time, the numbers of violent video sales have been on the increase (Harvard health, 2010). This pro ves that actually watching violent videos does not actually lead to violence and crime. Dr. Patrick, from Villanova University and Dr. Charlotte, his compatriot from Rutgers University said that some young people were affected by watching violent videos and games but most of them do not get affected. They said that the personality of these young people had a big role to play in determining whether they would be affected. Dr. Cheryl from the Massachusetts Hospital conducted a study on 1,254 students where they realized that the children who played games with their siblings opted to play games there were mature rated. Dr. Cheryl concluded that the situation which the young people watched these videos determined their behavior.A report after the comic books debate that was phenomenal in the 1950s said that reading crime comic books has severe negative influence to the good development of young people psychologically. The report said that the books taught contempt of police and other authorities. After this report, there was development of codes of ethics on which comic books were written henceforth. In the case of Schwarzenegger vs. Entertainment Merchants Association, the judge was highly expected to base the ruling on the report on the comic books (Hall, Day, Hall). However, the judge did the unexpected. The court ruled that banning the violent videos was uncalled for and would interfere with the freedom of speech. The judge said that the bill was unprecedented and mistaken. There has not been any scientific connection between watching violent videos and games with being aggressive. A research done in Iran, shows that playing video games give people an opportunity to actively exercise their minds just like in sports (Hall, Day, Hall). Actually, the report said that play...

Saturday, May 16, 2020

Zen Gardens Essay - 1489 Words

Zen Gardens Zen Buddhism began to show up in Japan during the eighth century. It went through various periods of popularity and disregard, but constituted one of the most important influences on Japanese culture. All Buddhist temples include gardens. The first temple gardens evolved from well-groomed landscaping around Shinto shrines. Later, the gates and grounds surrounding Buddhist temples began to use gardens to beautify the temple, similar to the Heian mansion gardens. Jodo Buddhism (Pure Land) used temple gardens as a way to symbolize the pure land created by Amida Buddha to aid suffering souls in pursuit of enlightenment. These Zen gardens were meant to encompass the nature of the universe. The garden†¦show more content†¦Fishing on small boats to catch fish in their ponds was one popular activity. Poetry reading and writing was also essential. According to Feng shui, all structures have to be laid out carefully along compass lines and in certain configurations to allow ki (Chinese chi), the mystic energy of life to flow properly. A reduced ki flow in a home was thought to cause sickness and disharmony. For example, the builders, after consulting with a Yin-yang diviner, would usually create special arrangements to prevent bad ki from entering the home from the northwest. In the first Japanese garden design manual, the Sakuteiki, it is explained how water courses should flow from the northwest to the southeast so that any bad ki could be cleansed by the protective deity of the east Kamogawa (blue dragon), then proceed west again passing under a veranda of the house so as to draw away any evil spirits that might have somehow slipped into the house. Heavy stones were thought to serve as gates or landing points for spirits and were thus placed very carefully. Other design rules applied as well. Influenced by esoteric Buddhis m, the garden design was expected to include an island in a pond connected to the mainland by a bridge. This represented the world of enlightenment separated from the world of man. The bridges were frequently arched and coated with bright red lacquer (another Chinese influence). The Heian noblesShow MoreRelatedThe Culture Of Japan And Japan1187 Words   |  5 PagesJapan has been one of the very few countries in the world that is influenced from Zen Buddhist and Shino ideas. This culture is very distinct and also carries specific traditions and consists of living life a different way from other religions around the world. In addition, Japan has been known for their amazing work in architecture which is said to have been guided by Chinese architecture in the past. 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The Japanese Garden that used to break down theRead MoreEssay on Yamashiro Restaurant Review1661 Words   |  7 Pagesrenown landmark, Yamashiro palace, to the left, are the hillside terrace garden with a walk way leading through the vibrant flowers, shrubs, trees, goldfishes, and the stunning view of Los Angeles. Inside contains the lavish woodwork and silk wallpaper that has not been torn down due to its significance this structure had in Los Angeles history. People that go there have a choice of where they prefer to be seated: The Japanese Garden Court, Koi room, Skyview room, Sunset room, pool bar, or the loungeRead MoreEssay about Japanese Gardens2462 Words   |  10 PagesJapanese Gardens The role of gardens play a much more important role in Japan than here in the United States. This is due primarily to the fact the Japanese garden embodies native values, cultural beliefs and religious principles. 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Wednesday, May 6, 2020

Movie Review Food, Inc. - 1655 Words

Timothy Fang Christopherson Social Science 1A 15 December 2014 Film Guide Review Introduction 1. Give the name of film, producer and the year. The film I chose is titled Food, Inc. It was directed by Robert Kenner, and produced by Robert Kenner and Elise Pearlstein in 2008. 2. Why did you select this film for your review? I chose Food, Inc. for my film review because it was on Netflix, and because I have always been interested in food production documentaries. 3. Had you seen it before? If so, how did a second viewing help in your understanding or enjoyment? It was my first time seeing the film. 4. What was the film’s purpose or thesis? Was it clear or did you have to infer it? The film’s purpose was to reveal the secrets of the food production industry, as well as to call for change in the biased policies. 5. Who is the primary audience for this film? The primary audience of this film is for the consumers of food products and for anyone interested in where our food comes from. 6. Was the format strictly documentary or were there some dramatic recreations? Why do you think they used recreations? This film was strictly a documentary, and includes numerous interviews with farmers and people in the industry. It does include some animations, but animations are not used as dramatic recreations. Relevance to coursework How does this film relate to what you are learning the SS1A course lectures or readings? This is a very important question, think about it, scroll throughShow MoreRelatedEssay about Food Inc873 Words   |  4 PagesFOOD INC.: An unflattering look inside Americas corporate controlled food industry. Movie Review by Markovist Wells Professor Patrick Elliott POLS 1101-511 Essay Question: In what ways does this movie demonstrate the â€Å"Iron Triangle† and its powerful influence in the manner that our government functions? In the documentary Food Inc. The message is that the food industry does not want us to know about what we are eating. . 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Tuesday, May 5, 2020

Surgery free essay sample

â€Å"Alright, were ready for you Chris,† the surgeon’s assistant said in a lighthearted voice. This was the moment that had been troubling me for the past few days. It was my time. I was fighting back the tears. I was petrified. My mom was weeping away as I, walking at a snails pace, slowly made it into the hallway. It seemed as if everyone was staring at me. To see what though? Perhaps to see if I would cry or have an emotional breakdown. This was the worst thought of all. Maybe they were looking at me because this was the last time that anyone would ever see me. A million and a half thoughts ran through my head. What if I die? Am I ever going to see my parents again? No of course I am not going to die, I trust the surgeon, but then again what if he makes a mistake? This was the worst thought of all, what my brother said the morning of my surgery: â€Å"Can I keep all of your money when you die?† All of these thoughts ran through my head as I trudged down death row. We will write a custom essay sample on Surgery or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page At last, I was there, standing at the door of the very room that they would put me under and sever into my skin with a sterilized precision tool to reattach my tendon. Bupbup, bupbup, bupbup. The ticking time bomb in my chest was about to explode. I was laying down on the table in the operating room. To me, it looked exactly like what you saw in the movies. Looking up, all you could see was an tremendously luminous light that made you feel like you didn’t know whether you were about to die or if you on the table in an operating room. To tell you the truth, I felt both. Looking around to the sides of the table, it was even scarier; people in Scrubs and sterilized precision tools. I stared as they put the intravenous tube in my arm. I knew that the end was near. In my head lay a vivid image of my mom crying which did not help me at all. Looking over to the side, I saw my dad who was about to leave and the surgeon with his helpers getting ready to make an incision into my hand. There was only a less than one percent chance of me bleeding internally or something going wrong, and like anyone that was ever in this situation, you always think that that will be you. Then all of a sudden, â€Å"We’re going to start giving you the anatisia now,† said the anatisiologist. â€Å"Ok,† I replied. All of a sudden, my limbs began getting heavy, I started to get extremely tired, my eyes started to close, they put and oxygen mask on my face. Two hours later I woke up only to see not the surgeon, but my parents. I was so contempt at that very moment. It is not everyday that you realize how much your parents mean to you. I was so caught up with seeing my parents that I did not look at my hand. When I did, I was shocked; it was all bandaged up and appeared huge. It did not hurt then. As we were leaving the hospital, they took me out in a wheelchair because I had difficulty walking from just getting out of the surgery. I was so worn out from the surgery that I could barley walk or talk. Later that evening, when the medications from the surgery wore off, I was in excruciating pain, I only slept a couple hours that night. It was as is someone kept stabbing me again and again. I hardly slept at all that night.

Sunday, April 19, 2020

Posh Pastries and Economic Environment

The economic environment in Colombia is more promising than that of Venezuela. Colombia now boasts of a GDP of $365.4billion, which makes it the 29th largest economy in the world.Advertising We will write a custom proposal sample on Posh Pastries and Economic Environment specifically for you for only $16.05 $11/page Learn More In 2012, it grew by 4.3% and was a continuation of growth rates of 4% and 5.9% in 2010 and 2011 respectively (CIA, 2013). Venezuela has a GDP of $402 billion, which leads to position 34 in the world rankings. The country experienced a growth rate of 5.7% in 2012 but this was a dramatic shift from negative growth patterns in the previous years. In 2010, Venezuela reported a decline of 1.5% in its economy followed by an increase of 4.2% in 2011. Therefore, Colombia appears to have a more stable economic environment in comparison to Venezuela. An international business such as Posh Pastries needs to select a country that has sustainab le economic growth rather than peaks and plunges at different times. Inflation is a significant problem to Venezuela as this reached a record 26% in 2011 and reduced slightly to 21% in the subsequent year. Conversely, Colombia has a manageable inflation rate of 3%. High inflation rates are never desirable for businesses because entrepreneurs could get less value for their money irrespective of their input. Obtaining foreign exchange will also be a problem for businesses. Posh Pastries needs to consider this fact before it expands into Venezuela. Venezuela is highly dependent on oil as its source of revenue. In fact, only 5% of the country’s exports come from non-oil related industries. Therefore, the country is increasingly vulnerable to fluctuations in international fuel prices.Advertising Looking for proposal on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Even the high growth rates that have been reported rec ently are due to increases in oil prices. Similarly, Colombia depends on oil exports. The country has also suffered from changes in crude oil prices. However, it has mitigated this vulnerability by promoting other exports that include coffee, bananas and flowers. While both countries are oil dependent, one of them is worse off than the other. This implies that consumers may appear to flourish in one year and then do poorly in the next year. Such a pattern could cause them to cut back on luxurious spending. Some people may consider pastries luxurious and this could hurt Posh Pastries. The political environment of Venezuela has been relatively tumultuous over the past decade. The country’s key political stakeholders disagreed with their leader President Chavez concerning his socialist leanings. This led to a series of infrastructural and communication failures. Furthermore, the country has undergone unconventional political decisions. In certain instances, the executive authori zed nationalization of key business sectors and instated price controls. This has led to a high degree of mistrust from foreign and local investors (CIA, 2013). Colombia’s political situation is quite promising. Their government has entered into free trade agreements with several countries around the world, including the US. Therefore, Posh Pastries could benefit from doing business with such a partner. Additionally, the country’s political leadership is moving towards privatization as seen through the sale of Ecopetrol, which was the nation’s oil corporation.Advertising We will write a custom proposal sample on Posh Pastries and Economic Environment specifically for you for only $16.05 $11/page Learn More Foreign direct investment is much higher in Colombia than Venezuela as a result of the political decisions that the country’s leadership has made. If foreign investors lack goodwill and support from the political leadership , then Posh Pastries may not do so well in that country. Political stability also guarantees the security of the business when it targets any potential foreign market. One should note that insecurity is a serious problem in Colombia. The country has struggled with rival armed groups that stem from the drug trade (Verma and Soydemir, 2006). One such entity is known as the FARC. Colombia’s leadership is trying to promote dialogue with the group but this has not yielded lasting results. The groups sometimes attack civilians. Furthermore, because Colombia has one of the highest unemployment rates in the region, it is susceptible to violence and other social ills like drug trafficking. In fact this country is the largest supplier of cocaine to the US. Conversely, Venezuela’s security situation is not as problematic as Colombia’s. The country has a lower unemployment rate, and this makes it less complimentary to social ills. Posh Pastries will need to consider the rel ative safety of its employees and partners prior to selection of a target market.Advertising Looking for proposal on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Transportation and infrastructural challenges exist in both countries. However, Venezuela has a worse record than Colombia. Venezuela is still struggling with a housing crisis that stems from the unfavorable social policies of the Chavez regime. Additionally, the electricity producer is inefficiently managed thus leading to a series of blackouts in 2010 and 2011 (CIA, 2013). This crisis in electricity production also emanated from an overreliance on one organization for provision of all electricity needs in the country. Conversely, Colombia has not reported any infrastructural crises. However, it is still relatively undeveloped compared to western nations. The country must invest in infrastructure for it to compete with key production centers of the world. Posh Pastries should consider a country that has stable electricity supply and transportation systems that work. Transport capabilities might be at par in both countries but Colombia fares better with regard to electricity supply. Cultural environments in both countries are somewhat similar to each other but different from the US market where Posh Pastries is based. Both countries speak Spanish and have strong Latin American cultures. They are relatively friendly people who have collectivist traditions and pay attention to indirect communication. Even their food preferences are quite similar, their national diets consists of a range of dishes combined in one plate. They often place meat at the heart of their meals and even use it to make pastries. In Colombia, famous desserts include the Arroz con Coco, which is a pudding made from rice, coconut, lemon and cinnamon. Most pastries are deep fried rather than baked. In Venezuela, Arepa is one of the famous dishes; it comes from baked, fried or grilled cornmeal. Many of the pastries consist of meat or other types of fillings. Posh pastries would fill a gap in both markets as minimal western-style baked goods exist. The company would have an edge over locals as i t would be offering something they have not encountered (Teixeira et. al., 2008). In conclusion, Colombia would be a better foreign market than Venezuela. The country has enjoyed sustainable economic growth and political stability. Furthermore, its infrastructural climate is better than Venezuela’s. Nonetheless, Posh Pastries must take caution because of its insecurity. It can address this by choosing a city or location that is relatively safe. When entering the market, this organization must also market the exclusivity and exotic nature of its products as they are significantly different from the local diet. References CIA (2013). The world fact book. Washington DC: CIA. Teixeira, M., Klotzle, M. and Ness, W. (2008). Determinant Factors of Emerging Markets Risk: A Study of Specific Country Risk. Bogota, D.C.: Colombia Verma, R. and Soydemir, G. (2006). Modeling country risk in Latin America: A country beta approach. Global Finance Journal, 17(2), 192–213. This proposal on Posh Pastries and Economic Environment was written and submitted by user Yoda to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Saturday, March 14, 2020

Americans Spend Over 100 Hours a Year Commuting

Americans Spend Over 100 Hours a Year Commuting At a nationwide average one-way drive-time of about 25.5 minutes, Americans spend more than 100 hours a year commuting to work, according to the U.S. Census Bureau. Yes, thats more than the average two weeks of vacation time (80 hours) taken by many workers during a year. This number has increased by over a minute in 10 years. â€Å"This annual information on commuters and their work trips and other transportation-related data will help local, regional and state agencies maintain, improve, plan and develop the nation’s transportation systems,† said Census Bureau Director Louis Kincannon in a press release. â€Å"American Community Survey data will provide valuable assistance to agencies offering housing, education and other public services as well.† Data has been released through 2013. Compare this with the federal governments estimate of computing the hourly rate based on working 2,080 hours per year. Spending 100 hours commuting adds a significant amount of unpaid time to the work day of the American worker. Map of Commute Times You can find the average commute time for most communities in the U.S. with a map based on the U.S. Census Bureau data provided by WNYC. The color-coded map shades commute times from white for zero minutes to deep purple for more than an hour. If you are deciding on where to move, the map can give you interesting information on your commute times. The data released for 2013 showed that only 4.3 percent of workers had no commute because they worked from home. Meanwhile, 8.1 percent had commutes of 60 minutes or more. A quarter of commuters cross county lines going to and from work. Maryland and New York have the highest average commute times while North Dakota and South Dakota have the lowest. Megacommutes Almost 600,000 American workers have megacommutes of at least 90 minutes and 50 miles. They are more likely to carpool than those with shorter commutes, but that number is still only 39.9 percent. Carpooling in general has declined since the year 2000. However, not all of them are driving as 11.8 percent take rail and 11.2 percent take other forms of public transportation. Long commutes are highest for those in the state of New York at 16.2 percent, Maryland (14.8 percent), and New Jersey (14.6 percent). Three-quarters of megacommuters are male and they are more likely to be older, married, make a higher income, and have a spouse who doesnt work. They often depart for work before 6 a.m. Alternate Commutes Those who take public transit, walk, or bike to work still make up a small part of the total. That overall number hasnt changed much since 2000, although the segments of it have. There has been a slight increase in those who take public transit, with 5.2 percent in 2013 compared with 4.7 percent in 2000. There was a dip in those who walk to work by one-tenth of a percent and growth in those who bike by two-tenths of a percent. But those numbers are still small at 2.8 percent walking to work and 0.6 percent biking to work. Sources: Megacommuters. U.S. Census Bureau Release Number: CB13-41. U.S. Census Bureau, American Community Survey 2013.

Thursday, February 27, 2020

IS strategy development and implementation Essay

IS strategy development and implementation - Essay Example The IS strategy prioritizes the initiatives that are primarily designed to benefit the organization in the short run as well as investing in the long term projects. This IS strategy is like a plan or method that has been chosen in order to accomplish future goals of the organization. It helps in marshalling and planning resources for their most effective and efficient utilization. IS strategy defines competitive forces that determines the product or service ability of the organization to accomplish a strong strategic position in the market (Williams, 2007). For instance, the IS strategy in our case studies will determine competitive forces such as: entry, the ease of entry into the organizational market by other competitors, and whether they face some significant barriers. This will include barriers to market entry; threat of substitution, this will discuss whether there are particular services or products that can substitute the products and services of the organization in our case study; the bargaining power of the consumers, whether a small number of consumers are responsible for the better part of the organizational sales, and whether they can easily switch suppliers; the bargaining power of suppliers, whether the organization have various suppliers and whether there are substitutes to be used; and rivalry among the currently existing competitors, the intensity of the rivalry among the competitors and the way in which that competitors affect the ability of the organization to sustain profits. The developed IS strategy will deal with the above forces in both our case studies. According to Mr. Porter, a firm may take generic strategies in order to create much superior profits. Some of these strategies include: overall cost leadership, differentiation of products and services, and focus on the unique needs of the consumers. It is hence critical that organizations make clear strategy choices in their approach. This is what the implementation of IS strategy is l ikely to result in the organization. This paper therefore seeks to critically examine two main aspects of IS strategy development and/or implementation through the use of case studies to illustrate the arguments and conclusions. In so doing the paper will discuss how and why the IS strategy has been developed through the Venkatraman, and how and why the IS strategy has been implemented through ERP; CRM or MRP. The paper will do this through illustrating a literature review, explaining the two case studies and then giving a conclusion of the arguments in the paper. The case studies are of two different information technology firms that aim to address a serious economic organizational recession and plan the cuts in the public sector as well as the funding. The two firms are also looking up to achieving their long term goals using the IS strategy to be developed and implemented through the mechanism that will be described in this paper. Literature Review This section will illustrate ho w and why the IS strategy is developed as well as how and why the same strategy is implemented. According to the Strategic Alignment Model of Venkatraman, one determination that separates successful business from failed business is the ability to develop and analyze business strategy for success. Mastery of the steps of developing a strategy and creating a concrete business strategy approach to the business helps one to flourish with the business (Spinelli, 2005). The Strategic

Tuesday, February 11, 2020

Book Review Essay Example | Topics and Well Written Essays - 2000 words - 1

Book Review - Essay Example This particular nature of history has been the subject matter of many a powerful writings through the years. Thus, we have one of the best literatures which deals with the aforementioned characteristics of history with the specific examples of the African-American context in the book Race and Revolution by Gary B. Nash. Nash, a prominent social historian, through the extra ordinary ways of description and analysis, deals with many such related issues in his book. Leon F. Litwack, author of Been In The Storm So Long, makes the following observation on the blurb of the book Race and Revolution by Gary B. Nash. â€Å"The best history makes a difference in how we think about and feel the past. Race and Revolution is an important, tough-minded, provocative group of essays that contributes to our understanding of the most debilitating virus in the American system. Not only has Gash Nash illuminated the critical challenge of race and slavery in the revolutionary era and ‘the most tra gic failure’ of American leaders, but he has brought to the forefront the long ignored role of black revolutionists in the early struggles for freedom.† (Gary 1990). In the book Nash, a professor of history at the University of California, Los Angeles, presents three wonderful essays in the title ‘The Revolutionary Generation Embraces Abolitionism,’ ‘The Failure of Abolitionism’ and ‘Black Americans in a White Republic’ and sustaining annotated documents for each of the chapter dealing with the ignored subject of slavery all through the Revolutionary era. Race and Revolution can be treated as an incisive reading of the revolutionary peoples early efforts to make clear their obvious opposition to slavery and the characteristic features of their revolution. The book also looks into the eventual compromises of the people which made the society undamaged but gave the protection of the government following the tear

Friday, January 31, 2020

Education for Students with Exceptional Needs Essay Example for Free

Education for Students with Exceptional Needs Essay Education is a detrimental factor to one’s success. Through formal education an individual’s knowledge is maximized and nurtured. It is because formal education hones the human mind to think critically and helps human mind in improving its decision making ability. Education also allows individuals to learn about history that enable them to better understand the present and face the challenges of the future. Education helps individuals receive information from the external world. The things people learn through formal education are the very foundation that permits them to move up in the world and seek better jobs. While it is true that hands-on-experience is an important aspect to get to the top, formal education and training are also essential to be qualified for top positions. Raw talents are important but they also need honing and the best way to hone them is through experience and assistance through schooling. Education is a must for everyone. Individuals with exceptional needs should also be given equal opportunity to learn and gain knowledge. Teaching students with exceptional needs is indeed a challenge (Adams, 2006). Teachers who wish to impart their services to these individuals should be equipped, trained, and should posses great patience and care. I believe that the experiences and learning that I am gaining from the university would significantly help me to become a better teacher for these individuals. My major helps me understand that the field of special education is an evolving and changing discipline. It is based on philosophies and it involves studying evidence-based principles and theories, which could be complicated without the guidance of experienced professors. In addition, teachers must learn how to communicate effectively with students and parents so that students will have a more enriched learning experience. I have always been taught that sharing knowledge to others is one of the best ways to help people. Teachers are heroes, they say. I do not want to become a hero but I simply want to help others. Individuals with exceptional needs have to be helped so that they could also learn to stand on their own. Giving them education is one way to support these people. It will help the students reach their full potential and give them more confidence. This will also empower parents and give them less worry regarding their children. Sincerity is an important trait of a person working for individuals with exceptional needs. I sincerely want to help them that is why I chose this field as my career. I believe that pursuing a career on the field of special education would give me the opportunity to help others. As a rehabilitation service major, I know that I will be able to impart my knowledge to these individuals and help them in my own little way. Many teachers are not very enthusiastic in pursuing a career in special education since this is a very challenging task. On the contrary, I am one of those who enjoy facing challenges. Since there are only few who choose the path on special education, I decided that I will be one of the few who could make a difference to these individuals with exceptional needs. I also believe that all people could actually learn. However, since each person is unique, appropriate instructional support is needed especially for individuals with exceptional needs. Thus, training is needed to become a suitable teacher for these individuals. That is why I highly appreciate all the things that I learn in the university because I know that the knowledge will help me in my future career.

Wednesday, January 22, 2020

The Ghost’s Appeal: Man’s Interest in the Superficial in Toulouse-Lautr

The Ghost’s Appeal: Man’s Interest in the Superficial in Toulouse-Lautrec’s At the Moulin-Rouge Henri de Toulouse-Lautrec’s famous painting, At the Moulin-Rouge, combines striking coloring with abnormal lighting to create a work that addresses men’s superficial interest in women. The dark scene depicted in the painting includes ten people scattered about a restaurant. In the center, two women and three men sit casually around a table while the background portrays two men and a woman peering into mirrors; a second woman (in the foreground) observes the situation. The most arresting aspect of the picture is the dominating, pale face of a woman in the right foreground of the picture. A careful analysis of the painting begins with the study of the portrayal of the brightly-lit women and how the men’s gazes focus that representation and concludes with the viewer’s natural confirmation of that portrayal. This textual look at the picture leads the viewer to the conclusion that it is a woman’s external pomp that attracts a male. Because of Toulouse-Lautrec’s use of lighting, it is clear that the women are central to the painting. Despite the intermixing of men and women, the light falls only on the women, and the men are left in the shadows. Because of this, the eye wanders, not to the men, but to the women; thus, they become the subject of the painting. While this lighting does not appear unnatural, it is far from the customary distribution of light. Hence, the lighting of the women is an intentional attempt to focus the observer on them. Clearly, the objective of At the Moulin-Rouge centers on women. Having established that the females are integral to the work, it is interesting to see how the illumination reveals more about th... ...illed with interesting scenes, people, and ideas, has a distinct theme that emerges by looking at both the women and their male counterparts. From their similarities to actresses to their depiction as ghosts, Toulouse-Lautrec’s women are superficial. It is the men’s obsession with this, however, that reveals the work’s complete theme. Namely, that it is the outward grandeur of a woman that charms men. This point is brought close to home as the viewer realizes that he joins the men in the painting with the same curious interest in the superficial. Toulouse-Lautrec’s masterpiece brings the theme of superficiality’s appeal full-circle by engulfing both the subjects and the audience. NOTES *At the time, "fl†°neur" described the rich, male population that had time to observe and appreciate art. Artists of the day knew that their audience consisted largely of fl†°neurs.

Tuesday, January 14, 2020

Social Network Marketing & Its Effectiveness

Introduction The objective of this review is to explore what the research says about social network marketing and its effectiveness. The first wave of internet revolution (web 1. 0) brought consumers e-commerce. The second wave, Web 2. 0 evolved into a much robust and interactive experience, allowing consumers to participate and share information effectively, Social network media such as Facebook, Tweeters, etc. have grown rapidly. Users are not only teens but also adults. The popularity of smartphones, hand-held tablet computers, computer notebooks also help the increase in popularity of using these sites.For instance, social net work media have replaced e-mails to become the most popular communication tools. To marketing practitioners, this wave of digital revolution cannot be ignored. More than that Web 2. 0 enable consumers to generate content and share. This change is totally different from conventional marketing, in which firms generate content or messages to bombard users and potential users (such as advertising). It is now not a question of whether a company should use digital media, but how they can maximize the benefit from the rise of these new media network.It may not mean that conventional marketing tools such as advertising will be replaced overnight, but social network media should be able to synergize conventional promotional tools. Thus, naturally the question of tracking and measuring social network media and its ROI will be asked, which will be addressed in this paper. The use of social network media in consumer marketing is well established. Its application in education, healthcare, and also in pharmaceutical promotion are also explored. Word of Mouth Marketing To begin with, the concept of word of mouth marketing is explored.Marketers recognized that the conversations among customers are powerful influence of product adoptions (Ryan and Gross 1943; Rogers 1962). Traditionally, marketers develop message to influence selective consumers (who may be early users) and these consumers help propagate the product message to other consumers. More sophisticated marketers will identify influencers in the group of potential consumers (or opinion leaders) and influence them. Thereafter, these opinion leaders can help propagate marketers' message to other consumers.In web 2. 0 err, consumers will participate in the whole marketing communication process. They will coproduce content to be shared in their chosen network. Hence, Word of Mouth model has evolved from a consumer-to-consumer process in the past to a opinion leader to consumer model, and most recently, a network coproduction model (Figure 1. ) Marketers do not only influence the selective consumers (opinion leaders) in the launch phase, but also have to monitor the process of consumer to consumer messaging.The coproduction model of word of mouth marketing is further depicted by Adrian Palmer and Nicole Koenig-Lewis. In their article â€Å"An experiential, social network-ba sed approach to direct marketing†, the authors proposed a framework of 3 elements of the social network environment – the seller, the customer and the community (Figure 2). In this model, the traditional interface for direct marketings has been between the seller and the customers, represented by the hatched area. With the introduction of the community element, the customer interacts with self-selected communities.Sellers need to interact with selected communities to achieve a variety of benefits, including spreading of positive word of mouth and gathering information about buyers' needs and preferences. The challenge is how to balance the interest of the sellers, the customers and the community, and this is represented in the overlapping area of the 3 circles. Figure 2. Direct marketing in a social network Success Factors for Social Network Sites Shu-Chuan Chu and Yoojung Kim studied the determinants of consumer engagement in social networking sites (Chu & Kim 2011).Ba sed on literature review, the authors identifies 5 determinants – tie strength, homophily, trust, normative and informational interpersonal influence as important antecedent to eWOM behavior in SNSs. Tie Strength Tie strength refers to â€Å"the potency of the bond between members of a network† (Mittal et al. 2008, p. 196). Example of strong tie strength is family members, whereas weak tie strength is colleagues. Strong tie were more likely to be activated for the flow of referral behavior. The hypothesis is that SNS users' perceived tie strength with their contacts is positively related to their engagement n eWOM behaviors in SNSs.Homophily Homophily refers to the degree to which individuals who interact with one another are congruent or similar in certain attributes (Rogers & Bhowmik 1970). The assumption is that people with simailar characteristics, such as age & character may come together to form community. Hence, the hypothesis is that SNS users' perceived homoph ily with their contacts is positively related to their engagement in eWOM behaviours in SNSs. Trust Trust is defined as ‘a willingness to rely on an exchange partner in whom one has confidence' (Moorman et al. 1993, p. 82).In todays popular SNS, users share information with their own real network and thus, significantly increase the level of trust. Therefore, the hypothesis is SNS users' perceived trust in their contacts is positively related to their engagement in eWOM behaviors in SNSs. Normative influence Normative influence refers to the tendency to conform to the expectations of others. It affects attitudes, norms and values (Burnkrant & Cousineau 1975). The hypothesis is that SNS users' susceptibility to normative influences is positively related to their engagement in eWOM behaviors in SNSs. Informational influenceInformational influences, on the other and, denote the tendency to accept information from knowledgeable others and be guided in product, brand and store sear ch (Bearden et al. 1989; Deutsch & Gerard 1955). The hypothesis is that SNS users' susceptibility to informational influences is positively related to their engagement in eWOM behaviors in SNSs. These factors were tested in an on-line survey of the college students on their 3 operationalized engagement: opinion seeking, opinion giving and opinion passing. The findings of the study are: Tie strength is positively associated with eWOM behavior.On the other hand, a negative relationship was found between homophily and eWOM in SNSs. Trust is found to be positively impact engagement with eWOM. Normative and informational influences are important for the engagement, but informational influence in opinion giving is not determined. Implications: The results from this study suggest that advertisers must take social relationship factors into account and develop personalized marketing communications strategies to fulfil SNS users' needs. Insight into Network Co-production of Product Messaging That marketers may not have full control in the product messaging in social etwork marketing, Kozinets, de Valck, Woinicki & Wilner studied a mobile phone launch campaign using social network media (blogs) (Kozinets, de Valck, Woinicki & Wilner 2010). 83 bloggers were seeded with a new mobile phone and their blogs were monitored for 6 months. The bloggers were selected based on their traffic on their blogs. There is no obligation for the bloggers to write or not write. This study gave detailed analysis of the posts and provide good insight and lessons learnt from a commercial program used in social network media. The study found that bloggers can be categorized based on their character style.For instance, in the study at least 4 types are identified, 1. citizen journalist, 2. loving mother, 3. satirical exhibitionist, and 4. the making-ends-meet professional blogger. Four narrative strategies are identified (Figure 3) – evaluation, embracing, endorsement and explanation. Whic h strategy to be adopted depends on the blogger's character, the governing norm in the community and the commercial element in the WOMM. The study found that the motivation for consumers to participate in the co-production of WOM are more complex and culturally embeded, shaped by communal interests and communicative orientations and charged with moral hazard.WOM communicators demonstrate their need to balance inherent commercial-communal tensions while being consistent with the character elements of their ongoing narratives. It is also found that WOMM message and their attendant meanings will be altered by communicators in ways taht are attuned to a range of different individual and communal factors. The managerial implications from the study are the followings. Firstly, managers should pay attention to not only the quantity (so-called amplification by advertising professional), but also quality of the consumer-generated messages.Secondly, consumers that play the role of communicato rs should be further explored, classified and devloped. Thirdly, managers should proactively explore the norms assococaited with the communication network. Marketer also need to rethink whether some degree of control must be imposed in a WOM campaign. For instance, in the current study, that bloggers are free to write and even disclose their relationship with the firm can generate negative WOM and distrust in the community. More important this study also suggests that managers have an opportunity to encoruage particular narrative stategies that may be ideal for their product.Figure 3 Social Network Marketing vs Traditional Marketing? Studies shown that social network marketing (word of mouth marketing) and traditional marketing work synergistically (Onishi & Manchanda 2012; Trusov, Bucklin & Pauwels 2008). In a Japanese study, how blogs and advertising interact during product launch in movie and cell phone categories were studied. The study found that advertising will stimulate blog ging activities during product pre-launch, and effect is less apparent post launch (Onishi & Manchanda 2012).In another study (Trusov, Bucklin & Pauwels 2008), electronic word of mouth (eWOM) programs of a social network site were compared with PR programs (media appearance and Events) in terms of the effectiveness in generating new sign-ups. The founding is that eWOM is more effective than media appearance and events. However, it is also observed that eWOM and PR work synergistically. The studies also showed that blogging and eWOM effects are more long-lasting. The effectiveness of Social Media MarketingIn the article by Hoffman and Fodor (Hoffman & Fodor 2010), the authors attempted to address the ROI metric of social network marketing. As social network sites are now easily measured by search of your brand's blogs or data mining, quantative measurement seems to be ppssible. Some people may want a simple direct short term sales against direct costs. The authors caution whether thi s is a suitabke measurement of social network effectiveness. Nevertheless, we know that Social network marketing can substituted traditional marketing.As traditional marketing such as TV advertising is expensive, by allocating a certain amount of promotional budget to digital marketing can definitely reduce cost and achieve more or less same results. Another benefit of social network marketing is the improvement of market research by direct communicating with users and thus, significantly saving the amount of market research costs. To meaningfully measure ROI of social media marketing, the authors suggest to begin with identifying the objectives of a particular social marketing campaign in order to take into consideration of different nature of social network media (figure 4).In short, brand awareness, brand engagement and word of mouth effect can be measured. Figure 4 References: Donna L. Hoffman, Marek Fodor 2010. Can You Measure the ROI of Your Social Media Marketing? MIT Sloan M anagement Review 52,1(Fall): 41-49. Fue Zeng, Li Huang, Wenyu Dou 2009. Journal of Interactive Advertising 10,1: 1-13. Hirishi Onishi, Puneet Manchanda 2012. Marketing activity, blogging and sales. Intern. J. of Research in Marketing 29: 221-234.Shu-Chuan Chu, Yoojung Kim 2011, Determinants of consumer engagement in electronic word-of-mouth (eWOM) in social networking sites, International Journal of Advertising 30,1: 47-75. Robert V Kozinets, Kristine de Valck, Andrea C Wojnick and Sarah JS Wilner 2010, Networked Narratives: Understanding Word-of-Mouth Marketing in Online Communities, Journal of Marketing, 74 (March): 71-89. Louise Kelly, Garyle and Judy Drennan 2010, Avoidance of Advertising in Social Networking sites: the Teenage Perspective, Journal of Interactive Advertising, 10, 25(Spring): pp. 16-27.

Monday, January 6, 2020

Suffixes of German Adjectives - Meanings and Examples

Many German words can be converted into adjectives by adding suffixes. There are several options of suffixes that contribute to different meanings for adjectives. See below for ways that nouns can be changed into adjectives. See also Suffixes in German Adjectives II. Suffix Possible Meaning Example -haft to accentuate a specific trait Die Auffhrung war sagenhaft./ The performance was marvelous -los without Er ist schon seit Monaten arbeitslos./ Hes been unemployed for months. -ig in a certain way Dieser Mann ist schlfrig./ This man is sleepy. -isch of origin, belonging to; also added to some foreign words Ich bin italienisch; Der Junge ist autistisch/ I am italien; The boy is autistic. lich a characteristic, in the manner of Ich finde das herrlich; Herzliche Gre/ I find that wonderful; Heartfelt Greetings. -arm lacking in seelenarm/ low, poor in spirit -frei without arbeitsfrei / work-free -leer without luftleer / air-free -reich plenty vitaminreich/ vitamin-rich -voll plenty eimervoll/ bucketfull -fest something stable, solid wasserfest/ watertight